Marketing Next Practices Blog

What Do You Need for a Marketing Career?

Marketing is a popular and diverse career option for people from all backgrounds. As the world continues to evolve and customer preferences change, marketing is becoming an increasingly diverse practice. These days, you can build a career in everything from SEO and...

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5 Easy Ways to Make Your Brand More Visible

Before a customer can engage with you and buy a product or service, they need to be aware of your brand. If no-one knows about your company, you’ll never be able to build a customer base, which is why improving your brand’s visibility is essential for success. To...

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TikTok Marketing 101

American Marketing Association hosted a TikTok coffee break, where Raechel Cihlar from Mavrck shared insights on the trending social media app. TikTok is a video sharing app that is quickly becoming one of the most popular apps in the world. TikTok Stats 800 million...

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How Coronavirus Helped Brand Innovation

Obviously, Coronavirus is not what businesses planned for, but maybe this illness helped businesses in a certain area: brand innovation. Many companies had to think outside the box to adapt to the new challenge in the world. This new adaption has allowed brands to...

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What is B2P Marketing?

What is B2P Marketing?

We all know what business-to-business (B2B) and business-to-consumer (B2C) marketing is, but what is business-to-people (B2P) marketing. During the pandemic, a lot has changed in marketing. The target audiences’ life has made a change. So why are marketers now talking...

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8 Marketing Faux Pas to Avoid in 2021

Is your marketing a Faux Pas? Modern Marketing Partners has launched a marketing faux pas campaign series aimed at redefining the challenges and mistakes made by many marketers. With 2020 coming to a close, marketing planning for 2021 is well underway. Be sure to...

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