by Lindsay Brown | Dec 23, 2025 | Small Business Marketing, Social Media
Most small business owners know social media matters. You can practically hear the advice everywhere you turn. Post more often. Be consistent. Show your face. Share behind the scenes. It sounds pretty simple until you’re the one trying to do it while also running a...
by Lindsay Brown | Dec 23, 2025 | Marketing and Finance, Small Business Marketing
Small businesses contribute to job creation and innovation. Many entrepreneurs face challenges when seeking financing to start or grow their operations. Understanding the key factors that influence financing approval can help business owners navigate the lending...
by Lindsay Brown | Nov 11, 2025 | Advertising, Small Business Marketing
Every day, billions of people worldwide use Google to search for specific information. How can I ensure that Google serves up my product or service among all of the other options accessible on the internet? Okay, I’m delighted you asked! One Way: Organic Search...
by Lindsay Brown | Feb 28, 2025 | Small Business Marketing, Sustainable
With so much competition across eCommerce platforms, emerging businesses need to be savvy if they want to capture space in their niche and the attention of prospective buyers. Promoting sustainability has become a fundamental business value that does increasingly...
by Lindsay Brown | Feb 13, 2025 | Small Business Marketing
You’ve probably heard the adage “a picture is worth a thousand words” hundreds of times before, but when it comes to marketing in 2024, it’s worth being reminded that visual content is king. That’s right; written content now shares the...
by Lindsay Brown | Nov 22, 2024 | Small Business Marketing
Brand awareness is essential for small businesses to survive and thrive in a competitive marketplace. While the major players may have extensive budgets for high-profile campaigns, small businesses can still employ effective strategies to increase brand visibility...