by Lindsay Brown | Mar 11, 2015 | PPC Advertising
Google AdWords has recently announced two great new features that you can start using immediately: upgraded URLs and dynamic structured snippets. AdWords Upgraded URLs Last week Google announced what they are calling “upgraded URLs” for advertisers. Unlike...
by Lindsay Brown | Mar 4, 2015 | WooCommerce, WordPress
Product shipping classes are a great way to group similar products for shipping. For example, if your store sells a couple of very large, bulky items you may want to put them in their own shipping class with their own unique shipping cost. Grouping these products...
by Lindsay Brown | Feb 3, 2015 | Ecommerce, WooCommerce, WordPress
In WooCommerce you can define shipping flat rates per item, per shipping class, or even per order. We will cover those and some additional options below. WooCommerce Flat Rate Shipping – Getting Started Based on your needs you may want to set a flat rate...
by Lindsay Brown | Nov 1, 2022 | Account Based Marketing, Lead Generation, Sales Initiatives, Software, Software Marketing
Before the whole world got the memo that software consulting and implementation is the road to riches, early value-added resellers (VARs) and channel partners that were fortunate to represent legacy publishers like Great Plains, Sage, Microsoft and many others could...
by Lindsay Brown | Sep 13, 2022 | Accounting Marketing, Marketing Best Practices, Professional Services Marketing
Marketing is becoming more important than ever to Accounting and CPA firms of all sizes. Why? First, competition is increasing from local, regional, national and non-traditional accounting service providers. Second, marketing has changed radically in the last few...