by Lindsay Brown | Jan 1, 2020 | Marketing Best Practices, Marketing Strategies, Scaled Marketing, Thought Leadership Marketing
January is that time of year for prognostications of the future, for outlooks and trends, and of course, New Year’s resolutions. So why not a 2020 Vision – The Future of Marketing? Of course 20/20 vision is perfect, so is the future of marketing,...
by Lindsay Brown | Nov 30, 2018 | Holiday Marketing, Mobile Marketing, Personalized Marketing
It looks like the season is going to be merry and bright. Whether entertaining at home or socializing away from home, consumers are looking to celebrate with others and spend money doing so. Holiday sales are expected to increase 5 to 5.6 percent over last year’s...
by Lindsay Brown | Nov 2, 2018 | Marketing Best Practices, Marketing Strategies
Small Business Saturday (SBS) is right around the corner on the Saturday after Thanksgiving, November 24th. It offers businesses the opportunity to capitalize on the momentum of Black Friday and create some excitement of their own. For some companies it will be a way...
by Lindsay Brown | Sep 5, 2018 | Advertising, B2B Marketing, Digital Marketing, Social Media
Small business owners face the challenge of being found in a highly competitive market crowded with many similar products and services. Consumers’ easy access to an enormous amount of information makes it even more difficult for companies to reach and convert leads...
by Lindsay Brown | Jul 17, 2018 | Marketing Best Practices, Marketing Planning
In the age of information, it’s easy for a company’s audience to feel overexposed to marketing and ads. It’s also a lot of extra work for an organization’s staff to keep up with a multitude of platforms. It’s time to simplify marketing efforts, for the benefit of both...
