by Lindsay Brown | Feb 23, 2022 | Branding, Marketing Strategies
There’s a lot that goes on in the human brain when we decide to buy a product. Although not many marketers are psychologists, having a basic understanding of the science of psychology and its uses in marketing can be very helpful. Here’s how psychology can help you...
by Lindsay Brown | Feb 23, 2022 | Digital Marketing
Like many industries today, shifts in digital marketing are accelerating. Best practice, trends, capabilities, tools, consumer expectations, technologies, and more are all changing at unprecedented paces. Without continually honing your skills and building your...
by Lindsay Brown | Feb 21, 2022 | Event Marketing
Marketing events aim to promote a brand, product, or service. Companies host marketing events to establish or build their brand and product identities. Marketing events include re-openings, product launches, charity events, and pop up display stands. They can boost...
by Lindsay Brown | Feb 17, 2022 | Video Marketing
Video has changed the way brands market their organizations. With platforms such as TikTok, YouTube, and Instagram, video marketing is central to your campaign and outreach efforts. However, brands will need a strong video marketing strategy. If you aren’t creating...
by Lindsay Brown | Feb 14, 2022 | Content Marketing
External links play a key role in ranking sites in search. Links obtained naturally have a good effect. Their placement eliminates sanctions from search engines. This detailed guide will help you develop a content marketing strategy in 2022. Developing a natural link...