Categories ArchivesDigital Marketing Transformation

Top 10 Digital Marketing Transformation Buzzwords for 2020 image

Digital Marketing Transformation Buzzwords 2020

Digital Marketing Transformation or DMT is a hot topic as marketing evolves from traditional strategy and tactics, to digital marketing that can be tested, measured, optimized and reported with new tools and technologies. To help understand DMT better, the experts (nerds) at Modern Marketing Partners researched and developed a comprehensive Digital Marketing Transformation Glossary of Terms. Next, we used the Google Algorithm to identify keyword search volume of these terms which leads to the Top 10 Digital Marketing Transformation Buzzwords for 2020, that every marketer and business professional should know and understand. Download the complete Digital Marketing Transformation Glossary of Terms here: https://www.modernmarketingpartners.com/resources/digital-marketing-transformation-glossary-of-terms/  Top 10 Digital Marketing Transformation Buzzwords for 2020 1. HTTPS With 450,000 average monthly searches on Google, HTTPS ranks first on our list of top ...

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Business Intelligence for Marketing – A Shiny New Silver Bullet? image

Business Intelligence Marketing

No longer can marketers simply rely on the "Four P’s". Today’s marketers need to see the big picture. This is why more and more marketers are prioritizing business intelligence initiatives to better understand their customers, measure results, and optimize processes by using data and insight to refine marketing campaigns, while drafting a plan for the future. There’s good reason for this too. Business intelligence solutions can leverage data from dozens of sources, centralize it, and transform it into something even the least tech-savvy executive can use. The Case for Business Intelligence Imagine combining CRM, marketing automation, and Google Analytics into a single platform to better understand the behaviors, demographics, and process through the funnel. Now imagine using this information to tailor your ...

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Digital Marketing Transformation Guide – Top 12 Strategies image

Digital Marketing Transformation

Before delving into the relatively new topic of Digital Marketing Transformation, please consider its predecessor, Digital Transformation, a trend that has, and is taking corporate America by storm! Digital Transformation is often referred to as the use or adoption of technology, software and systems to improve processes. Benefits or Digital Transformation are productivity, cost savings, disruption, speed, and of course, improved business or financial results. Digital Transformation may require new skills, different talent, and organizational change. So how does marketing fit into Digital Transformation? Or is Digital Marketing Transformation its own shiny, new buzzword that can have its own acronym, DMT? Please allow the gurus at Modern Marketing Partners to provide insights and tips for implementing Digital Marketing Transformation (DMT for brevity) including ...

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