by Lindsay Brown | Aug 9, 2017 | Social Media
Instagram has over 500 million active monthly users, and it’s very business-friendly. Some important stats for any marketer: 75% of users take action after looking at an Instagram advertisement; that can mean a substantial ROI. 50% follow at least one business. 60%...
by Lindsay Brown | Jul 25, 2017 | Social Media
Social media has a number of benefits: you can reach a wider audience, you can stay in contact with current and potential customers, etc. But It can be overwhelming to manage all your accounts – you need to create posts, respond to followers, build your presence; the...
by Lindsay Brown | Jul 13, 2017 | Social Media
Social media can be a really important tool for your business, but it can require a lot of work. With plenty of tasks likely on your marketing plate, it’s easy to forget to post on social media. That’s why you should be using automation tools to help you get the job...
by Lindsay Brown | Jul 6, 2017 | B2B Marketing, Social Media
Some social platforms, like Twitter, are relatively easy to grow a following. Like some posts, follow similar users; then watch your network grow. LinkedIn, however, is one of the more difficult platforms to gain engagement and viewers on, but it’s not impossible....
by Lindsay Brown | Jun 29, 2017 | Law Firm Websites, Marketing Best Practices
Ahh, legal marketing, how you have changed since the days that I was a one-man content farm (unpaid intern) at a personal injury attorney. What was once a field so disgustingly littered with keyword stuffing, link farming, and other questionable practices had to...