by Lindsay Brown | Jun 22, 2017 | Social Media
Over the years, Facebook and other social platforms have changed the game for organic posts, making it increasingly harder for businesses to place at the forefront of users’ feed. This has both been to improve user experience and to encourage social advertising. If...
by Lindsay Brown | Jun 15, 2017 | Content Marketing, Search Engine Optimization (SEO), White Papers
So, you’ve published a whitepaper, guide, slide deck, or other big, important piece of content. You upload the entire document (or better idea, upload a preview) to SlideShare, because you want to share it to the most used visual content platform, which just so...
by Lindsay Brown | Jun 9, 2017 | Search Engine Optimization (SEO)
Link Building Part 1 blog covered link building outreach, which is necessary to learn before approaching any of the other link building tactics, as they, too, require outreach. Link Building Part 2 consider four main tactics including: Guest Blogging Ego-Bait Broken...
by Lindsay Brown | Jun 5, 2017 | Social Media
Ecommerce websites are great for boosting sales and expanding transactions beyond local customers, but have you considered getting in on where consumers spend most of their time on the Internet? Social media. By both improving your social presence and even providing...
by Lindsay Brown | Jun 2, 2017 | Search Engine Optimization (SEO)
Search engines use links in two important ways: (1) to discover new web pages and (2) to determine how well a link should rank. Links act as the way that search engines crawl the Internet. Without link building, your website could be invisible to search engines. Some...
