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Why Technical Expertise Alone Isn’t Enough in Today’s Business World

Why Technical Expertise Alone Isn’t Enough in Today’s Business World

by Lindsay Brown | May 2, 2025 | Business Development, Technology Marketing

In today’s competitive business environment, having strong technical skills is a major advantage. Engineers, IT specialists, and data analysts are critical to building the products and services companies rely on. However, technical expertise is no longer enough...

Don’t Be Afraid To Hire Offshore Developers with this Brief Yet Comprehensive Guide

by Lindsay Brown | Aug 9, 2022 | Technology Marketing

More and more people hire an offshore IT team to help with internal operations. But what should you know before you hire offshore developers? Many companies are still afraid to hire an offshore team because of fear or petty excuses from their mid-management. In this...

Security and Privacy Tips for Internet of Things

by Lindsay Brown | Jul 7, 2022 | Business Development, Information Technology Marketing, Technology Marketing

Internet of Things is a phrase used to describe any physical devices or objects which can transfer data over a network or internet, which run with the support of software, can process human commands, and are equipped with sensors. Most common examples of internet of...

How IT Experts Can Support Your Marketing Department

by Lindsay Brown | Feb 28, 2022 | Information Technology Marketing

The intersection between IT and marketing may not always be intuitive, but it is definitely there. Below are some of the ways IT can support and make valuable contributions to marketing. 1. Share data insights with the marketing department IT and IT experts can...

Why and How to Get into a Tech and IT Career

by Lindsay Brown | Nov 18, 2021 | Information Technology Marketing

If you are looking for a career where your skills are in high demand, there are lots of great reasons to consider working in IT. The IT industry is home to some of the coolest companies in the world today like Google, Apple, Twitter, Facebook and more, along with many...
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