Business Development Archives - Modern Marketing Partners

6 Stress-Relieving Tips for Business Owners standard

Owning your business is a challenging and rewarding experience. As the owner of your company, you not only have the freedom to chart your course but also take responsibility for the success or failure of the business. This can be an extremely stressful position to be in, especially if you are also working on a day-to-day basis to keep the company running smoothly. Stress can creep up on any business owner at any time, even when things seem to be going well. The pressures of running your company, meeting deadlines, and other responsibilities can all take their toll from time to time. Here are some tips for reducing stress as a business owner and keeping your stress levels under ...

How to Get Yourself the Best Brand Name in 5 Easy Steps standard

It's never easy to pick a company name, but you know how important it is. Your label is the first thing your customers will see, and it will help you stand out from the crowd. While there isn't a fixed set of rules for how to come up with a brand name, certain characteristics should be considered — a random word or phrase simply won't cut it. How a Business Name Generator Can Help A business name generator will provide the following framework: Your message should be emotionally engaging and elicit interest in your product or service from readers; It should be easy to say and include a play on words or alliteration to make it more memorable; The last thing you ...

14th of July, 2022
In: Business Development, Sales Initiatives
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How to Structure Your Pitch Deck for Maximum Impact standard

If you’ve ever attended a networking event, you know that sometimes the most interesting and engaging people aren’t always those who are giving presentations. But what if every time someone at the event was presenting, they were as captivating as those who weren’t? Wouldn’t that be an amazing experience for everyone? This article will show you how to make sure your pitch decks live up to this high standard. 1. Know Your Audience The first thing you need to do is make sure everyone who attends your presentation feels like they truly belong there. One way to accomplish this goal is to know exactly what type of person you’re talking to. When it comes to pitching, knowing the right words that ...

Security and Privacy Tips for Internet of Things standard

Internet of Things is a phrase used to describe any physical devices or objects which can transfer data over a network or internet, which run with the support of software, can process human commands, and are equipped with sensors. Most common examples of internet of Things include smart watches, smart home security systems, and biometric cybersecurity scanners. There is no doubt that the IoT (Internet of things) has simplified our lives to a great extent. Compare how our lives have been three decades ago with how it is now. There is a sea of differences in our lifestyles and the Internet of Things plays a significant role in this. Despite the myriad of benefits they offer to us, IoT could be ...

How to Sign Up For the IHG Merlin Employee Portal standard

Interested in signing up for the IHG rewards club? If so, you've come to the right place! This article will show you how to sign up for the IHG Merlin's Employee portal and access your employee benefits. You'll also learn how to reset your password and more! Keeping these tips in mind will make your stay a breeze. You'll be able to sign in to the portal with ease! IHG Merlin With the success of IHG's employee intranet system Merlin, the company has been able to streamline communication and improve business performance across its entire organization. Developed with more than two hundred and twenty people from around the world, Merlin now connects all of IHG's properties in one single communications platform. ...

28th of June, 2022
In: Business Development, Marketing Consulting
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How To Start Your Own Marketing Company standard

Starting a marketing agency could be an excellent choice if you have prior experience in the industry or just desire a business that enables you to think creatively and provide answers to a wide range of clients. The global digital marketing and advertising market is predicted to be $322.5 billion and is expected to increase to $640.2 billion by the end of 2027, according to a recent report. You can also profit from a wide range of subfields within this business, such as specialized areas with little competition and rapidly expanding markets with great profit potential. Of course, creating a marketing firm from the ground up isn't a simple endeavor. In case you are wondering "how to start a digital marketing ...

How to Successfully Scale Your Business for Future Growth standard

Growing and scaling business are terms that are often used synonymously. However; one needs to understand growing a business implies adding revenue at the same pace you are adding resources whereas scaling a business involves adding revenue at a much greater rate than cost. In simple terms, unstructured and unplanned growth is a bad investment and a certain way to eventual doom. Scaling basically lets you do more for less and helps you tweak your existing setup for a revenue boost with minimal investments. Scaling a business requires improvements in services or products, which implies you’ll have to spend. You can either utilize your existing funds or if the expenses outrun your pockets, you can always get funds from firms ...

How To Become A Successful Business Owner standard

So you want to be a successful business owner? That's great! However, it's not an easy task, but with the right tools and information, it can be done. In this article, we will discuss some of the most important steps that you need to take in order to build a thriving business. So, if you are ready to take your business to the next level, keep reading! Decide on Your Niche Being a successful business owner starts with deciding on your niche. What are you passionate about? What are you good at? There are many things to consider when choosing your niche, but it is important to select something that you are knowledgeable about and passionate about. This way, you will ...

22nd of February, 2022
In: Business Development, Business Intelligence
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Seize Growth Opportunities And Boost Revenue With These Pro Tips standard

To seize growth opportunities and boost revenue, your business will need to be proactive in its approach. There are many different ways to do this, but some methods are more effective than others. Here are a few pro tips to help you get started. Invest In Digital Marketing The very foundation of digital marketing is building a strong web presence, which means your company website must be designed to attract attention and generate business. To achieve everything you intended, you can consider hiring a digital marketing agency and enjoy all the benefits. Your website should also play well with search engines to ensure it gets found quickly by people who are searching online for the products or services you provide. Find ...

6 Tips to Grow Your IT Business standard

You need to understand that you can't afford to ignore anything when it comes to running a profitable business, whether you’re a brick and mortar family business or provide remote IT services. There are many different channels which you should be using in order to get the most out of your efforts and make sure you don't fritter away your profits because of lack of investment. With that in mind, below are 6 tips to grow your IT business. 1. Find the right market The IT market is quite broad and finding your niche is one of the best ways to ensure sustainable growth. Some submarkets are more popular than others, but are also very competitive. Make sure you choose the ...

9 Common Mistakes Project Managers Make During A Business Project standard

Project management revolves around maintaining predictability and mitigating risks. No matter what strategies you’re using, your primary task as a project manager is to ensure that your business project will go as planned. The best way to do this is to avoid the common mistakes project managers make as such may creep into your most well-planned projects and can break your success. Below are some of the mistakes that most project managers make and how you can resolve them: 1. Not Using Integrated Tools Business projects generate countless documents. They share information, track changes, and require meetings. All of these also require a record of activities that should be kept. If you use the wrong tools, your project may turn into chaos. ...

Useful Tips That Can Help Your Business Grow standard

There are many different elements to running a successful business. If you want your company to thrive, it is important that you know what the most common pitfalls are. When it comes to running a business, you should continuously consider the following key areas. Read on to learn more! 1. Improve Internal Communication One of the most important aspects of any successful business is being able to communicate effectively to all employees. If you have poor communication, then the work environment can quickly become very stressful and difficult for everyone involved. The best way to tackle this problem is by investing in tech solutions that allow workers to communicate effectively throughout the company. One such solution is MS Teams that allows ...

Using Speaker Notes in PowerPoint to Create Winning Presentation standard

Hundreds of presentations are created every day to make the audience aware of something and get a certain result. Some are great, some are ordinary, but most are unsuccessful. Why is this so? Presentation is the most common tool for delivering information since the appearance of PowerPoint. Its simplicity and multi-functionality have been the reason for the popularity of the program and presentations as such. And despite the emergence of other tools for creating web projects, many have a preference for this particular program. You can also use ready-made PowerPoint templates that help you create a professional-looking and high-quality presentation in a short time. Despite the ease of the software, some people do not understand the features that can ...

How to Maximize the Importance of Credit Card Bonuses For Business? standard

There are many reasons to look for the best credit card with a bonus, but the most obvious is to be able to spend money with it. A great bonus is worth a lot of extra points and cashback. It can also help you build your credit profile, so make sure you know how to maximize the benefits. There are several factors to consider when finding the best credit card with a bonus. In addition to the rewards, many of these cards also come with sign-up bonuses. Look for Annual Fee: One of the most common ways to determine whether a credit card offers a bonus is to look for the annual fee. You should also check the interest rates. If ...

How Your Small Business Can Reduce Potential Payroll Fraud standard

The topic of payroll fraud has been on the rise lately. Everyone from small business owners to employees is concerned about it, and for a good reason! Payroll fraud can lead to a reduction in revenue for your small business, as well as legal problems if you don't take steps to prevent it. In this article, we'll discuss how you can reduce potential payroll fraud by implementing specific strategies. What Is Payroll Fraud? Payroll fraud is a type of theft that is committed by a current or former employee of an organization, including both the public and private sectors. The crime involves misreporting the hours worked or outright fabrication of time in order to collect undeserved paychecks. Payroll fraud has many forms: Payroll padding ...

Major Benefits of Utilizing Effective Business Coaching standard

First, let's find out what a business coach is exactly, just in case you aren’t exactly sure. Business coaches are some of the best entrepreneurs and executives who have created successful businesses looking to help others be successful. Pretty neat concept, huh? These coaches will assist you in reaching your goal and hold you accountable, so you can accomplish your goals. This type of coach won't hold your hand and tell you step-by-step tell you how to run your business. Instead, their goal is to help you come to understand what is most important to you. They will help you learn how to become a better leader, build a great team, and teach you how to improve your focus. Sounds like ...

17th of August, 2021
In: Business Development, Marketing Strategies
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How You Can Expand Your Business and Gain a Bigger Profit standard

Whether you own a small convenience store or an established conglomerate, expanding your business should always be on your to-do list. The more you expand, the greater the possibility of scaling your business and making more money. However, expansion is one process that’s much easier said than done. To scale your business properly, you need a strategy. Here’s how you can expand your business and increase your ROI. Secure the Appropriate Funding When it comes to expanding your business, the first step is to seek funds to do so. Even if your business is online, you still pay for advertising and marketing. If you own a small company or brand, you may be thinking that you don’t have enough of an ...

How to Make a Profit Investing in Rental Properties: Dos and Don’ts standard

The real estate industry is a very profitable business. However, there are certain things that you have to do in order to ensure that you will be successful. There’s a lot of time and research that goes into managing a profitable property. Here are some things that you should and should not do. Do: Make sure your property is in a good location. The location of a rental property or properties is one of the biggest indicators of how much of a return you will see on your investment. Whether you’ve invested in a short-term rental property, such as a vacation rental, or a long-term residential property, the location matters. A good location means that it is more likely for you ...

Top 6 Tax Preparation Tips and Tricks for Your Small Business standard

Having your own business come to life is an amazing experience, however, the work never stops. There are different aspects to manage when you start a company and some of them may be more difficult than others. One of the most important things when it comes to adequately managing businesses and allowing this to develop and expand, is the proper oversight of the finance department. Evidently, every company requires capital to grow and it can be easy to lose sight of what your expenses are or where they are going, which can lead to severe financial difficulties or even bankruptcy. An important aspect to manage is taxes - which you will need to pay once you set up your business. ...

4 Reasons You Need to Hire a Business Coach Right Now standard

When you think of the word “coach”, you probably think about someone whose job it is to teach, inspire, lead, and motivate. Coaches play a huge role in athletics, but that’s not the only place they can be found. If you’ve never heard of a business coach before, now is the time to change that. Business coaches are becoming more and more mainstream as their usefulness and value is finally being realized. So, if you’re a boss, a leader, or any type of supervisor or manager, you’d be wise to look into the top reasons you should consider hiring a business coach. Get a Fresh New Take On Things One of the most obvious reasons to hire a business coach is that ...

Business Improvements To Consider In 2021 standard

Business owners should always be looking for ways to improve their business, but how you go about doing this is not always obvious. This is particularly true in 2021, which is a tricky year for businesses to navigate with the pandemic hopefully coming to an end and companies looking to start the recovery process while still being cautious, safe, and smart. So, what are a few of the best business improvements to make this year? Read on for a few ideas that will hopefully help 2021 be a successful year for your company and build for the future. Implement Contactless Technologies One of the best steps to take right now is to implement as many contactless technologies into your operation as ...

Four Reasons to Invest in a Good Business Coach standard

Even the biggest and best entrepreneurs in the world like Steve Jobs and Jeff Bezos use business coaches because they know just how helpful it can be when it comes to running a successful company. No matter whether you are just starting out or have been running your business for a while, or the size of your business, a good coach can help you succeed in a wide range of ways by pointing out opportunities that you can’t see and help you figure out what needs to be changed or improved. Here are some of the main reasons why investing in a business coach is worthwhile. Get Personalized Advice: There’s definitely no shortage of business advice out there - a quick ...

What Opportunities Do Low-Cost Franchises Offer to Business Partners standard

Investing in a franchise is mistakenly considered a big investment by many people. While there is no doubt that some franchises can cost you an arm and a leg to invest in, there are other low-cost franchises that can be quite gentle on your checkbook. There is no need to start a business from scratch and handle all the legal and logistic mayhem that can arise when you can simply invest in an established low-cost franchise. We’ve gathered a list of some of the best opportunities that business partners can make use of when they invest in a low-cost franchise. Location Variety If franchisees are known for one thing, it’s for their accessibility to a lot of consumers. Whether it’s in ...

Top Tips to Go Green For Manufacturing Companies standard

The whole discussion around going green has been quite popular recently. Part of it is the regulatory environment. There are lots of legal requirements for manufacturing companies to go green in a variety of areas. However, there are also other reasons why going green is a major advantage. When a manufacturing company goes green, it cuts down on its costs and makes its operations more efficient. Customers are also becoming more aware and prefer green companies to others, which means that going green gives a competitive advantage in the marketplace. So how can your manufacturing company take steps toward going green today? Here are some top eco-friendly tips. Get Everyone Involved If you want your business to be green, you’re going ...

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