by Lindsay Brown | Jun 30, 2022 | Uncategorized
Have you ever heard of Agile Marketing? If not, you have come to the right place. Today, we will discuss everything about Agile Marketing. What is Agile Marketing? Agile Marketing is the deliberate, long-term application of a specific Agile methodology to manage and...
by Lindsay Brown | Jan 4, 2022 | Uncategorized
With the end of the year approaching, it’s time to reflect on your business with regards to what has been achieved and what’s to come. The pace of change has continuously accelerated over the past decade, challenging the effectiveness of marketing teams....
by Lindsay Brown | Jan 30, 2019 | Digital Marketing, Marketing Best Practices, Marketing Tactics, Social Media
The past year social media has seemed to be dominated by likes of Facebook (for both good and not-so-good reasons), Instagram, and Snapchat. While these platforms spurred the trend toward video content, marketers have since continued to leverage this format throughout...
by Lindsay Brown | Nov 12, 2018 | Content Marketing, Marketing Best Practices, Marketing Strategies, Marketing Tactics, Personalized Marketing
Personalization in marketing means taking customer segmentation to the next level. It requires tailoring your marketing tactics to deliver the most relevant product, service or experience to the right customer segment at the right time, based on your knowledge of that...
by Lindsay Brown | Nov 7, 2018 | Marketing Strategies, Marketing Tactics, Social Media
Businesses are in the business of engaging customers. That requires having your thumb on the pulse of the marketplace and being ready to act at a moment’s notice. It means having a workplace culture that emphasizes flexibility and agility, while understanding the...
