by Lindsay Brown | Aug 22, 2023 | Email Marketing, Lead Generation
Email marketing has long been recognized as a powerful tool for businesses to generate leads and drive conversions. In today’s digital age, where consumers are constantly bombarded with advertisements and promotional messages, email marketing provides a unique...
by Lindsay Brown | Aug 22, 2023 | Lead Generation, Social Media
Social media advertising has become an integral part of any successful marketing strategy, and its potential for lead generation should not be underestimated. In this blog post, we will explore the power of social media advertising and how businesses can unlock its...
by Lindsay Brown | Aug 22, 2023 | Content Marketing, Lead Generation
Content marketing has become an essential strategy for businesses looking to generate leads and drive conversions. In today’s digital age, where consumers are constantly bombarded with advertisements and promotional messages, it’s crucial to stand out from...
by Lindsay Brown | Apr 24, 2023 | Lead Generation
There are millions of businesses in this world. Each business has its own goals and origin stories, making them unique. However, there are a few common goals that every business shares. Lead generation is at the top among these wishes. Every business understands how...
by Lindsay Brown | Nov 1, 2022 | Account Based Marketing, Lead Generation, Sales Initiatives, Software, Software Marketing
Before the whole world got the memo that software consulting and implementation is the road to riches, early value-added resellers (VARs) and channel partners that were fortunate to represent legacy publishers like Great Plains, Sage, Microsoft and many others could...
by Lindsay Brown | Sep 19, 2022 | Business Development, Lead Generation, Software, Software Marketing
Lead conversion rates in the business software industry is a topic of high interest to software publishers and software channel partners alike. That said, little information exists publicly on this very specialized subject. To be sure, lead conversion rates vary for...
