by Lindsay Brown | May 9, 2018 | Technology Marketing
Many companies are developing and implementing a multichannel marketing approach to successfully reach their annual sales goals. Understanding the value of their online presence, marketers have become steadfastly committed to strategies that advance their growing...
by Lindsay Brown | May 2, 2018 | Content Marketing
Per Wikipedia (or your history books), Benjamin Franklin was an […] author, printer, political theorist, politician, freemason, postmaster, scientist, inventor, humorist, civic activist, statesman, diplomat. But among these titles, one may be missing—The Father of...
by Lindsay Brown | Apr 30, 2018 | Digital Marketing
For many businesses your company’s website is typically the first way prospective customers reach you. Therefore, it’s imperative that your website is effectively generating leads and providing useful information that is attracting and engaging customers. In order to...
by Lindsay Brown | Mar 30, 2018 | Marketing Strategies
Don’t miss out on an important marketing tool…..your email signature. Yes, this often underrated feature included in every email is a powerful vehicle for establishing your corporate identity and company brand to a range of diverse stakeholders. To get a handle on why...
by Lindsay Brown | Mar 17, 2018 | Mobile Marketing, Uncategorized
Mobile marketing offers businesses a variety of channels to reach customers. While it is a single device, it has multiple apps by which to make contact and engage consumers, such as — apps for emails, messaging, and social media. And today, people seamlessly...