by Lindsay Brown | Mar 4, 2022 | Affiliate Marketing
The incredible thing about affiliate marketing is that you don’t need to create a product or service to make money. By promoting already existing goods, you can get a piece of the action. Companies are ready to pay individuals and businesses who raise awareness of...
by Lindsay Brown | Mar 3, 2022 | Social Media
Social media platforms are some of the most visited and trusted places in the digital market. It’s where people spend most of their time (about 2 hours and 27 minutes on average) for a number of reasons, be it work, entertainment, social interaction, news, shopping,...
by Lindsay Brown | Feb 28, 2022 | Information Technology Marketing
The intersection between IT and marketing may not always be intuitive, but it is definitely there. Below are some of the ways IT can support and make valuable contributions to marketing. 1. Share data insights with the marketing department IT and IT experts can...
by Lindsay Brown | Feb 25, 2022 | Marketing Best Practices, Marketing Planning, Marketing Strategies
Many companies are interested in fostering internal engagement but don’t know how to begin or what resources are available. Employee engagement is less about hiring skilled people and more about attracting high-value individuals, training them well, keeping them...
by Lindsay Brown | Feb 23, 2022 | Branding, Marketing Strategies
There’s a lot that goes on in the human brain when we decide to buy a product. Although not many marketers are psychologists, having a basic understanding of the science of psychology and its uses in marketing can be very helpful. Here’s how psychology can help you...