Webcast Marketing Archives - Modern Marketing Partners

1st of July, 2022
In: Webcast, Webcast Marketing, Webinar Marketing
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8 Ways to Recycle Your Webinar Content standard

Once you’ve done the hard work of creating, promoting, and running a webinar, it’s easy to think you’re done. And this can feel like a bit of a letdown – even if your webinar brought in lots of new customers for your business. What about all that preparation you put in and all those slides you carefully crafted? Here’s the good news: none of that work is wasted. There are loads of ways you can recycle your webinar content – making the most of your hard work for weeks, months, and even years to come. 1. Offer a Recording to People Who Couldn’t Make It Live One of the simplest ways to repurpose your webinar content is to offer a recording, essentially turning ...

14th of March, 2022
In: Webcast, Webcast Marketing, Webinar Marketing
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Webinar Marketing: Top Reasons to Automate Your Webinar standard

Due to intense competition among businesses, entrepreneurs make extensive efforts to make their brands stand out; Which is why many of them do various marketing tactics, such as hosting webinars. By conducting this type of event, you can increase brand recognition, attract more prospects, and generate a high income. One of the widely used types of webinars is the automated webinar. Based on stealthseminar.com, a leading automated webinar platform, this type of content can give you so many advantages. So, if you want to get reasons to start hosting them, keep reading this blog. What is Webinar Automation? Webinar automation is the process of creating pre-recorded presentations and hosting them through automated webinar platforms. Unlike live webinars, automated webinars will not require ...

4th of December, 2019
In: Event Marketing, LinkedIn Marketing, Social Media, Webcast Marketing
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LinkedIn Events – How to Use This Well-Hidden Feature image

A few months back when cleaning out my invites, I saw a section on the “My Network” tab of the LinkedIn app called “Events.” Well, it’s been a few months and much to my surprise, I haven’t seen anyone use these. With thousands of adoring fans connections hanging on every word of my George R.R. Martin-esque agency-side publishing schedule (I swear, my follow-up to “Benjamin Franklin—The Father of Content Marketing?” is coming), I would expect at least one person to send me a webcast invite. But no. No webcasts. Not even an MLM pitch. Shocking. At first, I had a moment of self-awareness. Maybe I have an inflated sense of self? No. That can’t be it. Every person pitching their guest blog loves ...

3rd of December, 2019
In: Event Marketing, Infographic, Webcast Marketing, Webinar Marketing
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Why Do My Webcasts Suck? image

Have you noticed that everyone, every competitor, every business-to-business brand is doing webcasts or webinars? Webcasts must be the “killer marketing app”, but then you produce a webcast and 5 people register for it, and 2 show up. Ok, perhaps some exaggeration, but for many marketers webcast success can be elusive. Which begs the question, how can webcasts be more effective? Answer: planning, execution, branding, promotion, and much more. How about a printable pdf of 57-Point Webcast Effectiveness Checklist more? Before we get to that checklist, please consider that unless you are a celebrity, or your company is a Unicorn, your product/service might be boring? Yet webcasts are used by lots of boring companies and services. So how are they successful? ...

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