by Lindsay Brown | May 12, 2015 | Search Engine Optimization (SEO)
Last week, Google announced an awesome new feature for Webmaster Tools: the Search Analytics Report. You may be familiar with the Search Queries report, which showed the searches users were conducting to find your website and their impressions, clicks, etc. Though one...
by Lindsay Brown | May 6, 2015 | Content Marketing, Infographic, Search Engine Optimization (SEO)
Let’s start by saying how much we love infographics, and follow up by saying that infographic submissions do work, provided you take incredibly laborious steps to do it right (stay tuned for an upcoming blog on that). However, we can guarantee there is one way to do...
by Lindsay Brown | Apr 21, 2015 | Mobile Marketing, Search Engine Optimization (SEO)
If you had any doubt about the importance of structured data for your website, Google has made an announcement that they will be replacing the URL within the search result snippet with the site name and breadcrumb path. Currently, this will only be reflected in mobile...
by Lindsay Brown | Mar 17, 2015 | Search Engine Optimization (SEO)
With mobile search predicted to surpass desktop in 2015, having a mobile-friendly website is more important than ever. And starting April 21, 2015, Google will be “expanding” their use of mobile-friendliness as a ranking signal for mobile searches. In...
by Lindsay Brown | Dec 19, 2014 | Marketing Best Practices, Marketing Strategies, Search Engine Optimization (SEO), Social Media
As the end of 2014 approaches, we thought we would take a look back at marketing trends of the year. 2014 was an innovative year for marketing, however, for every successful marketing trend, there were many other trends that were not so good. Here is a look at some...
by Lindsay Brown | Aug 4, 2014 | Search Engine Optimization (SEO)
Penguins, Pandas, Hummingbirds, and now Pigeons? Although not an official name; the colloquial term coined by Search Engine Land, Pigeon, is the latest update to the search engine that is built around local search. What do you need to know? Modern Marketing...
