by Lindsay Brown | Sep 10, 2021 | Marketing Tactics
In a field as competitive as marketing, it pays to know a few tips and tricks to help you succeed. If you want to stand out, you need to know how to use various tools to give you an edge against the competition. With so many different options available, these three...
by Lindsay Brown | Jun 19, 2019 | Account Based Marketing, B2B Marketing, Marketing and Sales, Marketing Best Practices, Marketing Strategies, Software Marketing
As a business-to-business (B2B) marketer, you’ve probably been hearing about ABM the past couple years. Maybe you’re finally tempted to give Account-Based Marketing (ABM) a try? You know it’s a very strategic form of marketing that concentrates sales and marketing...
by Lindsay Brown | Jan 22, 2019 | Email Marketing, Marketing Best Practices, Marketing Strategies
Email marketing needs to be all about automation in 2019. Why? Because small business owners need it as part of their marketing mix and they need to handle it in a way that saves them time. Research drives this point home as a 2019 Infusionsoft Small Business...
by Lindsay Brown | Aug 22, 2012 | Social Media
Over the past few years, the popularity of Twitter has soared. In fact, back in February, Twitter announced that it was just a few thousand people away from reaching the 500,000,000-user mark, meaning a whopping half-billion people are using the unique social media...
