by Hannah Wozniak | Jun 9, 2026 | Ecommerce, Mobile Marketing
A few years ago, “launching a mobile app for your store” meant a six-figure custom build, a six-month timeline, and an engineering team to maintain it. That’s why most ecommerce brands today don’t have one, even though shoppers are using apps...
by Lindsay Brown | Jun 1, 2026 | Advertising, Ecommerce
For years, paid advertising has been the default growth engine for ecommerce brands. Platforms like Meta, Google, TikTok, and Pinterest allowed direct-to-consumer (DTC) companies to scale quickly by reaching highly targeted audiences at speed. But the ecommerce...
by Lindsay Brown | May 6, 2026 | AEO, AI, Ecommerce
As ecommerce continues to evolve, visibility isn’t just about ranking on search engine result pages anymore; it’s also about being surfaced in AI-generated answers and recommendation engines. Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO)...
by Lindsay Brown | May 6, 2026 | Ecommerce, Podcasts
In the ever-evolving world of eCommerce, businesses are constantly on the lookout for innovative ways to engage customers and drive sales. As social media and video content continue to dominate, one medium often slips under the radar: podcasts. These audio programs...
by Lindsay Brown | Apr 29, 2026 | Ecommerce
Introduction: Why Choosing the Right Ecommerce Development Company Matters Ecommerce development companies differ in their level of expertise, platform focus, and ability to support long-term growth. While some agencies specialize in design or small-scale builds,...
