by Lindsay Brown | Jan 25, 2022 | Branding, Search Engine Optimization (SEO)
Have you been preparing for a long time to launch your new brand? This is an exciting time for any business owner. But, it can also be difficult and while you are eager to show the world what you have to offer, you have to be patient and continue this hard work....
by Lindsay Brown | Jul 19, 2018 | Content Marketing, Marketing Best Practices
Business blogging requires genuinely engaging prospects and customers. The thing is people are all different. This means you need to have some different types of content on your blog to attract and retain readers. You must also have diverse content to help you...
by Lindsay Brown | Jul 12, 2018 | Content Marketing, Marketing Best Practices
Your company started a blog maybe a year or so ago for all the right reasons. As a marketer you know the value of having new, relevant content on your website. You created a posting schedule, worked hard at writing many of blogs, maybe even found some company guest...
by Lindsay Brown | Sep 14, 2016 | Content Marketing
A new content marketing guide is available that details 3 phases of the content marketing process: planning, implementation, and measurement. Both business-to-business (B2B) and business-to-consumer (B2C) content marketing scenarios were considered. Numerous content...
by Lindsay Brown | Aug 18, 2016 | Content Marketing, Inbound Marketing, Marketing Best Practices
According to a recent study, blogging is used by 81% of business marketers, and 77% of consumer marketers (Source: Content Marketing Institute). No question, Blogging is now a proven marketing tactic for most marketing scenarios. Why? Because effective blogging can...
