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Examining the Parallel Growth of Digital Marketing and Cybersecurity Threats

by Lindsay Brown | Jan 10, 2024 | Digital Marketing, Technology Marketing

Economies are much more than just the brick-and-mortar stores of the past. So many aspects of modern business practice are filtered, outsourced, and managed by digital technologies nowadays. As a result, different departments and tasks get rolled together into an...
Top Resources and Books for CISSP Exam Preparation

Top Resources and Books for CISSP Exam Preparation

by Lindsay Brown | Nov 21, 2023 | Information Technology Marketing, Technology Marketing

Welcome to the world of CISSP examination preparation for aspirant information security professionals! Pursuing the Certified Information Systems Security Professional (CISSP) certification is admirable, and success depends on equipping oneself with the necessary...

The Crossroads Between Cybersecurity Protocols and Marketing Efforts

by Lindsay Brown | Oct 9, 2023 | Technology Marketing

Consumers are becoming more aware of how important data security and privacy is. In today’s digital world, cybersecurity protocols and marketing efforts are becoming critical to stay safe from online threats.  Both cybersecurity and marketing are essential for...

AI for Customer Insights and Feedback Analysis

by Lindsay Brown | Sep 6, 2023 | Technology Marketing

Businesses are beginning to employ artificial intelligence to better understand how customers behave in the era of data-driven decision-making. The use of AI for consumer insights and feedback analysis has become a powerful instrument that is transforming how...

How To Boost Your Marketing With These 7 Tech Strategies

by Lindsay Brown | Apr 17, 2023 | Software Marketing, Technology Marketing

Like in other sectors today, the marketing field experience constant technological developments. The common marketing technologies are voice search, social media platforms, and email marketing tools. Another technology is artificial intelligence–powered chatbot. It...

Maximizing Your Marketing Strategy for Mac Software: Tips and Tricks

by Lindsay Brown | Mar 23, 2023 | Technology Marketing

As with all marketing, reaching your target audience for Mac software depends on getting the formula right. As with the development of the software itself, determining what your product means for the right demographic is a key to success in sales. Beyond that, there...
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