by Lindsay Brown | May 4, 2018 | Search Engine Optimization (SEO)
Back in December, Google increased meta descriptions from 160 characters to 320 characters. Just how will this affect your meta description length? Well, there are plenty of factors to consider. Why did Google do it? Straight from the source, a Google spokesperson...
by Lindsay Brown | Feb 21, 2018 | Digital Marketing
Most businesses understand the value of digital marketing to attract and retain customers. Most businesses have at the very least a company website, a Facebook page, and a Google My Business page. What they might not realize is that this constitutes the start of a...
by Lindsay Brown | Sep 20, 2017 | Search Engine Optimization (SEO), Web Design, Website Best Practices
Google has repeatedly talked about the importance of HTTPS as opposed to HTTP over the last year and discussed flagging non-HTTPS pages with warnings to users on its Chrome browser. Now, it appears to be in its final implementation. Non-HTTPS pages are displaying...
by Lindsay Brown | Jun 9, 2017 | Search Engine Optimization (SEO)
Link Building Part 1 blog covered link building outreach, which is necessary to learn before approaching any of the other link building tactics, as they, too, require outreach. Link Building Part 2 consider four main tactics including: Guest Blogging Ego-Bait Broken...
by Lindsay Brown | Jun 2, 2017 | Search Engine Optimization (SEO)
Search engines use links in two important ways: (1) to discover new web pages and (2) to determine how well a link should rank. Links act as the way that search engines crawl the Internet. Without link building, your website could be invisible to search engines. Some...
