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LinkedIn Marketing Strategy: Unlocking Engagement and Growth

by Lindsay Brown | Nov 12, 2024 | LinkedIn Marketing

LinkedIn, the world’s largest professional networking platform, connects over 900 million members across diverse industries. Initially designed for job seekers and recruiters, LinkedIn has evolved into a robust platform where businesses can boost visibility, establish...

4 Tips For Creating Better Video Ads On LinkedIn In 2021

by Lindsay Brown | Dec 1, 2021 | LinkedIn Marketing

Video ads are special. Great video ads are delightful; with sound, sight, and motion, they can attract an audience’s attention. Brands can use videos on LinkedIn to reach a huge, engaged, and professional audience. With over 740 million members on LinkedIn, it is best...

Top Mistakes People Make With LinkedIn Marketing

by Lindsay Brown | Sep 7, 2021 | LinkedIn Marketing

When you think about social media marketing, you may believe you can take a universal approach to its use. Twitter, Instagram, Facebook, and even YouTube tend to offer similar marketing methods to make your job just a little bit easier. However, LinkedIn can be...
LinkedIn Events – How to Use This Well-Hidden Feature

LinkedIn Events – How to Use This Well-Hidden Feature

by Lindsay Brown | Dec 4, 2019 | Event Marketing, LinkedIn Marketing, Social Media, Webcast Marketing

A few months back when cleaning out my invites, I saw a section on the “My Network” tab of the LinkedIn app called “Events.” Well, it’s been a few months and much to my surprise, I haven’t seen anyone use these. With thousands of adoring fans connections hanging on...

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