Tags ArchivesLinkedIn Marketing

A few months back when cleaning out my invites, I saw a section on the “My Network” tab of the LinkedIn app called “Events.” Well, it’s been a few months and much to my surprise, I haven’t seen anyone use these. With thousands of adoring fans connections hanging on every word of my George R.R. Martin-esque agency-side publishing schedule (I swear, my follow-up to “Benjamin Franklin—The Father of Content Marketing?” is coming), I would expect at least one person to send me a webcast invite. But no. No webcasts. Not even an MLM pitch. Shocking. At first, I had a moment of self-awareness. Maybe I have an inflated sense of self? No. That can’t be it. Every person pitching their guest blog loves ...