FAQ Archives - Modern Marketing Partners

10 FAQs on the Google BERT Update image

50% of all searches will be voice searches by 2020, and Google’s taken notice with update BERT. Devices are being treated like companions, giving rise to conversational search queries and, with that, content that is written to match the new conversational nature of search engines. Content formats like FAQs will benefit from this update as the questions asked throughout a piece will match the same questions users will ask Alexa. It only seemed obvious us to then use this very format to describe Google’s newest update. Here are the top 10 FAQs surrounding BERT. What is BERT? According to Google, BERT “represent the biggest leap forward in the past five years, and one of the biggest leaps forward in the history ...

Seven Tactics for a Better FAQ Section image

They say spring is the most popular time for remodeling. For many people, who have just been cooped up indoors during the winter months with time on their hands to notice home improvements they would like made, this makes sense. Now, it’s time for businesses to consider a little spring rejuvenation project too. You’ve probably had your company website for years. You may have even redesigned it in the past few years (hopefully, yes. If not, please contact us – seriously.) You know your site forward and backward; you add images, include customer reviews, and even add new content regularly (well, pretty regularly). Kudos to you indeed. However, when is the last time you thought about your FAQ page? You know ...

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