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The Role of Business Intelligence in Creating a Strong Foundation for a Digital Marketing Campaign

by Lindsay Brown | Oct 28, 2024 | Digital Marketing

In an era where digital marketing has swiftly evolved into a cornerstone of business strategy, leveraging data-driven insights is vital to success. At the heart of this endeavor lies Business Intelligence (BI). Business intelligence, a combination of technologies,...
Why Quality is Key for Effective and Impactful Content Marketing Campaigns

Why Quality is Key for Effective and Impactful Content Marketing Campaigns

by Lindsay Brown | Nov 8, 2023 | Content Marketing, Search Engine Optimization (SEO)

Experienced marketing professionals are likely to tell their clients that there’s more to an effective marketing campaign than simply creating ads and posting them to the most popular social media platforms. Content that’s poorly designed, difficult to...

5 Rules Of Digital Marketing to Take Your Campaign To The Next Level

by Lindsay Brown | Nov 30, 2022 | Digital Marketing

Source: Campaign Creators Digital marketing is a paradigm that’s never quite still – unpredictable and enigmatic at times. Many in the industry wonder why their products won’t sell and their ads aren’t effective. Luckily, among the many facets that make up digital...

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