Tags ArchivesLinkedIn Profiles

4 Tips For Creating Better Video Ads On LinkedIn In 2021 standard

Video ads are special. Great video ads are delightful; with sound, sight, and motion, they can attract an audience’s attention. Brands can use videos on LinkedIn to reach a huge, engaged, and professional audience. With over 740 million members on LinkedIn, it is best to utilize this feature for your business. You may want to know what a great video ad looks like. Are the videos long or short? Do they have captions? A research was conducted with over 500 hours of analysis and over 3500 ads. Furthermore, after using automation and human processing methods, the research categorizes video ads into 38 categories. The categories include type, style, and production. Furthermore, the researchers compared the video ads categories with ad ...

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LinkedIn as a Marketing Weapon: Profiles and Company Pages image

LinkedIn can be a powerful marketing weapon to maximize brand exposure, and generate sales leads. Building out your LinkedIn profiles and company pages should be your first steps. Here we'll cover tips, tricks and examples for improving your LinkedIn profile and LinkedIn company page. In today's digital age, people define LinkedIn as a digital resume. This definition fails to communicate the power of LinkedIn for reaching diverse audiences, and building brand awareness, and driving sales leads.   Improving LinkedIn profiles of key subject matter experts, spokespersons and customer-facing staff, as well as enhancing the your LinkedIn company pages are key to success! This 2-part series blog post will provide you with tools for using LinkedIn as a marketing weapon. Below you'll find 7 ...

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