by Lindsay Brown | Aug 22, 2022 | Email Marketing
Despite the pandemic’s effect, Email marketing continues to be one of the most popular mediums of communicating with your customer. Brands are considering this medium as features like loyalty programs and advanced analytics give them essential clues into their...
by Lindsay Brown | Jul 3, 2012 | Email Marketing, Marketing Best Practices, Marketing Strategies
Rumors of my demise have been greatly exaggerated! Email is not dead. On the contrary, email marketing is growing! According to a 2011 survey by BtoB magazine, 63% of respondents were likely to increase spending on email in 2011 (second only to websites) with 29%...