by Lindsay Brown | Sep 12, 2023 | Video Marketing
Video dominates engagement on social media despite being underutilized. Between 5 and 11 percent of social media content is video. Yet, more than half of users (51 percent) are likely to share videos over other types of content. Most marketers (84 percent) agree that...
by Lindsay Brown | Aug 4, 2023 | Digital Marketing
With billions of people browsing the internet daily, every business has a chance to stand out online. All it takes is for people to look for something you offer, and you’re in a position to provide it to them. However, not all businesses are getting the attention...
by Lindsay Brown | Jul 21, 2023 | Digital Marketing
These days, businesses face a congested market, striving to develop innovative strategies that differentiate them from competitors. While creativity plays a vital role, visibility holds equal importance in ensuring recognition of this creativity. Consequently,...
by Lindsay Brown | May 23, 2023 | Digital Marketing
When it comes to marketing, tried and true techniques are usually the safest bets to incorporate into your strategies. Chances are, you’re probably already familiar with most of them. However, there are some less-obvious tips that you can take advantage of to make...
by Lindsay Brown | Mar 28, 2023 | Career, Digital Marketing
Digital marketing became mainstream over the past decade, and many companies have embraced it. This has created a demand for experienced digital marketers worldwide that job hunters cannot fill because of the current skill gap in the marketplace. The low supply of...
