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How AI Chatbots Can Optimize Your Marketing Campaign ROI

How AI Chatbots Can Optimize Your Marketing Campaign ROI

by Lindsay Brown | Dec 6, 2024 | Artificial Intelligence

Today’s AI-powered chatbots aren’t just excellent solutions for customer service and support teams. Thanks to the latest advancements in generative AI and conversational AI technologies, AI-driven chatbots have become essential tools for customer service, sales, and...

Marketing Automation with AI: What Jobs Are at Risk and Which Ones Remain Secure?

by Lindsay Brown | Sep 9, 2024 | Artificial Intelligence, Marketing Automation

AI landed like an atomic bomb nearly two years ago. While the initial response was one of great fascination, the ultimate results have so far been mixed. AI went from being a wonder to a punchline as people routinely post odd or even dangerous suggestions that they...

AI Innovations in Fintech: A Comprehensive Overview

by Lindsay Brown | Sep 1, 2024 | Artificial Intelligence

Machine Learning ML is one of the predominant AI technologies for fintech, due to its capability to process large volumes of data accurately. It is widely used in credit scoring and risk assessment, because it provides more accurate evaluations of a customer’s...

AI’s Influence on Customer Experience: Personalization and Predictive Analytics

by Lindsay Brown | Aug 6, 2024 | Artificial Intelligence

Artificial intelligence is changing the way businesses engage with their customers. AI leverages big data to offer tools for enhanced customization and predictive analysis, delivering unique experiences that meet each customer’s needs. A new technological...
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