by Lindsay Brown | Nov 19, 2025 | Technology Marketing
Every message, purchase, and backup travels through a network of servers quietly pulsing beneath our daily lives. Data centers are the beating heart of the internet, invisible but absolutely vital to everything we do online. They store, process, and distribute the...
by Lindsay Brown | Dec 8, 2012 | Marketing Measurement
With marketing increasingly moving toward Internet programs, it’s no surprise that the Internet will offer many of the tools for results measurement. Below we will identify Internet measures including website statistics, Urchin Tracking Modules or UTMs, and other...
by Lindsay Brown | Aug 10, 2012 | Search Engine Optimization (SEO)
Search engine optimization or SEO that employs so-called Blackhat SEO techniques is a NO-NO! These aggresive and unethical techniques are used in an effort to improve rankings of a particular website. On blackhat SEO techniques Google says, “In the pursuit of higher...