Tags Archivesfinancial technology

Why Fintech is Key to Building a Competitive Advantage in Marketing standard

Good software shapes the way that modern business is done. It allows companies to stay lean, implement data, save money, and reach the consuming public in ways that were never before possible. It can also be pretty confusing for the layperson. You know you need finance-related technology. You know that your marketing division needs access to data. But how are these two facts related? In this article, we explore how a good Fintech stack can help you revolutionize the way you appeal to customers. What is Fintech Fintech is shorthand for financial technology. Once you begin to get acquainted with the SaaS (software as a service) industry, you will quickly find that they love their abbreviations. It’s pretty advanced stuff. In fact, several ...

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