email campaign Archives - Modern Marketing Partners

How Can Email Marketing Help You Make More Money As An Affiliate? standard

Email marketing is not just lower in cost compared to other mainstream marketing methods. It can also help you reach a global audience. Email marketing provides the best Return On Investment (ROI) from any sales or marketing channel. But what role does email marketing play in the world of an affiliate? How does this form of marketing help affiliates make more money? This article will discuss how to utilize email marketing to boost your affiliate earnings. We’ll look at effective email sequences and discuss email copywriting tips to help you get more clicks to sales pages. Use Email Sequences to Keep The Party Going Understanding your buyers' journey is key if you're looking to increase your revenue. The buyer's journey consists of three ...

7 Ways to Improve Your Email Open Rates standard

Email marketing remains the marketing strategy with the highest ROI for both B2B and B2C businesses. Of course, the first step to gaining this ROI is to get your audience to open your emails. Hence, marketers focus on the open rate metric because, without an email open, you won’t get a CTA click and conversion. I will share seven tips to improve your email open rates and hence your overall conversion rate. But let’s start with a quick review of the relevance of email marketing in e-commerce. 1. Segment Your List Segmenting your email list lets you split your audience into smaller homogenous groups with similar needs and wants. Some common ways to segment your mailing list include: Subscriber demographic (age, gender, ...

5 Great Examples of Email Marketing image

Email marketing may not be the flashiest or newest form of digital marketing, but it’s tried and true and still extremely effective. One potential challenge, however, is making your email stand out. Consumers filter through their emails every day, clicking only what interests them, and ignoring or deleting the rest. How can you avoid being filtered out? Check out these 5 great examples of email marketing. 1. Personalize like Poncho. Poncho provides customizable emails that are both cute and clever. it offers updates on your commute and weather, complete with short bits of text and gifs. They’ll even tell you how it will affect your hair that day. Overall, a great way to provide personalized emails to subscribers. 2. Do more with transactional ...

16th of July, 2012
In: Email Marketing, Marketing Best Practices, Marketing Strategies
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6 Email Essentials for Successful Campaigns image

As referenced in our last blog, Email Marketing Basics, email marketing is still growing in use, and can be effective in reaching otherwise elusive prospects, and extremely measurable. But like all marketing tactics, there are email best practice techniques to realize the best return on your marketing investment (MROI). To support your success with email, the Modern Marketing University shares 6 Email Essentials for Successful Campaigns including email list development, email design, email software and email service providers, email timing and frequency, email testing and campaign measurement. 1) The Email List The foundation of any email (even direct mail) campaign or program is the list. Obviously, home-grown customer lists have the highest potential for opening, followed by opt-in email lists from a variety of your own ...

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