Marketing Next Practices Blog
6 Tips for a Good Website Design That Leads to More Sales and Traffic
Website design plays a huge role in attracting new customers, generating leads and growing business. If you are failing to retain the visitors, you can enhance the website design by implementing these tips: 1) Responsive Design These days, you need to use mobile...
An Easy-to-Understand Process on How to Find Your Target Audience
Every business is unique and targets consumers with specific products. Depending on what you are selling, your business will have its own target audience and your product will be tailored towards that target audience. This could consist of an age group, for example,...
A New Definition for Content Marketing?
Content marketing is not just a strategy; it is a skill set. You must understand where to post the content, who should see the content, and all in all, how to market the content. A lot has changed in the past few years, which has led to the discussion of adding a new...
5 Ways to Increase Traffic to Your Website
There is no way of hiding it – more businesses are creating websites than ever before. Just about every business is working to keep up with the trends. You are now in constant competition with all other online businesses and it can be overwhelming to approach this...
5 Tips for Making Your Ecommerce Content Better
Ecommerce is comprising a larger share of the consumer market with each passing year. Businesses are no longer limiting their products or services to their local areas or cities. Instead, they are expanding their range to include the entire country, region, or even...
4 Ways to Boost Your Local SEO
SEO has changed the game for many companies. Optimizing techniques enable companies to increase the quality and quantity of traffic to their site. When organizations rank higher in search engine results, they have an increased likelihood of being one of the first...
Should You Bundle Cable with Mobile or Phone Service?
We all would agree to the fact that our cable providers also want to be our phone providers or vice versa. While cable giants like Spectrum would want you to subscribe to Silver package Spectrum, they would also want you to take their phone services as part of the...
B2B Reviews are Important
Do you still believe in reviews? How about B2B reviews? Well, you should start believing in business-to-business (B2B) reviews and adding them to your marketing mix. As reported by Forbes on September 22nd, 2020 by Elizabeth Shea. Why B2B Reviews Should Be An...
Plain Text Vs HTML Emails- How To Make The Right Pick
Email marketing is the top avenue for digital marketers, whether driving sales efforts or client engagement is concerned. One question that stays common across roundtable discussions for a decade and over Zoom calls these days is: Whether to choose plain text or HTML...
3 Things to Look For While Hiring An SEO Consultant
Search engine optimization or SEO is defined as the technology implemented to improve the quality & quantity of traffic to a certain site. It can simply be broken down into three parts; Traffic quality: It helps to improve the quality of traffic by attracting...
8 Sales Enablement Tools To Empower Your Sales Department
Sales enablement is the process of providing your salespeople with the necessary tools, content, and other resources to help them connect with your clients. This leads to a smoother buyer journey, which results in more sales and higher customer retention. And since...
4 Tips to Strengthen Your Digital Marketing Team
Marketing has transformed since the early days of the internet, with new concepts like SEO, CRO, etc. The days of opening a newspaper or catching a new commercial on television are behind us. Today, we use the internet to bring our marketing teams along with digital...
5 Tips For Hiring Your Dream Digital Marketing Team
Adding talented people to your digital marketing team may seem easy enough in theory. You need to seek out qualified individuals, convince them why you’re the right company for them, and bring them on board. Once they’re on your team, you have to focus on keeping them...
6 Things That Make or Break Your Fashion Retail Business
Looking to increase sales in your fashion retail store? The retail industry can be very competitive, so you need to find something that makes you stand out from the crowd. How can you provide more value to your customers? The answer is: by relying on technology....
5 Tips to Help You Attract Qualified Traffic to Your B2C Website
Attracting the right people is probably one of the biggest challenges business owners and marketers face. If you can say that most of the traffic you’re attracting to your site is converting into leads and then into paying customers, then you’re on the right track....
Going into New Ventures: Marketing Guidelines You Should Follow
Creating a marketing strategy is a very important step when starting a new business, but many small business owners have little experience in online marketing. Figuring out all aspects of marketing isn’t as easy as new methods and techniques emerge on a daily basis....
How to Optimize Underperforming Pages to Get Higher Rankings
Maintaining a website is much more complicated than just putting up pages with various content. There are different reasons why people put up their websites. Some maintain blogs and webpages as part of their hobby or side job. Many companies and brands put up their...
How to Fund Your Latest Marketing Campaign
Whether you’re launching your first marketing campaign ever, or you’ve run hundreds over the years, you’ll need to find ways to fund it. Marketing campaigns don’t generate income overnight, and neither does your business. Especially for start-ups or new businesses,...
How to Make Full Use of AI for Your Business
It's impossible to talk about innovation without mentioning artificial intelligence. As organizations across different industries aim to maximize their profits, using automated platforms has become almost like a requirement for getting ahead of the curve. Then again,...
Make Your Contracting Services More Appealing With These Marketing Tips
If you are just starting your contracting business, obtaining new clients can be a struggle. You may have all the best services, but how do you get people to see you, or believe you? With a few simple marketing tips, you can instantly invigorate your business's public...
