Analytics are invaluable in maximizing your online marketing and sales generation leads, and improving your website’s user experience. They tell you:
- Who visits your website
- How they got there
- What they did once they landed there
- Where they went afterward
As digital marketing leaders, Modern Marketing Partners has the analytic and reporting expertise to help you quantify your website’s return on investment. Our data-driven approach can help your website grow.
It’s All About the Numbers
Web analytics deliver unmatched date about your website, your visitors, and their behavior. Some important aspects include:
Traffic Sources – where visitors to your website are coming from. Are your SEO efforts working? What online marketing strategies are working? PPC? Social?
Site Behavior – what visitors do once they get on your website. How long do visitors stay on a specific page? Are they clicking through to another page?
Conversion – are customers completing your intended goal when they visit your website? Conversions may include form registrations, purchases, contacts, etc.